Click here to download this session’s cheat sheet with key information In the ever-evolving media landscape, news publishers are increasingly focused on revenue sustainability. Mather’s recent industry benchmarks (stay tuned … Read more
Blogs
By Nathan Hart, Sr. Manager, Strategic Consulting Key learnings in this article include: Acquiring new subscribers can be a costly endeavor, making ongoing, proactive churn management a crucial component of … Read more
By Matt Lindsay, CEO Mather hosted the Ninth Media Revenue Symposium in Atlanta last month. We were joined by 16 CEOs of news media companies and many other industry … Read more
By Madelin Zwingelberg, Director of Subscription Analytics at Mather Economics The Current State of Subscriptions Publishers have grappled with costly operational hurdles for print subscriptions in recent years, driving … Read more
INMA announced its 2022 Global Media Awards winners yesterday and Naviga Publisher powered by Sophi.io, an automated print laydown solution, came in second in the Best Innovation in Newsroom Transformation … Read more
The Globe and Mail launched a hybrid paywall in 2012 — applying a simple meter for most articles, with editors deciding to place about 10% of articles behind a hard paywall. … Read more
In our most recent pricing webinar, our Mather experts delved into principles that enable publishers to navigate the rapidly changing landscape of subscription revenue models. If you weren’t able to … Read more
By: Arvid Tchivzhel, Senior Vice-President of Product TLDR • In late 2023, digital subscribers surpassed print subscribers in the US news media industry, signaling a pivotal moment for publishing leaders. … Read more
Recurring subscription revenue continues to be an increasing piece of the revenue pie for publishers today. For the first time, Mather benchmarking data shows that digital subscribers are now over … Read more
Meet Ignaz Van Hasselt, a seasoned professional working as of Director of Analytics at Mather Economics. Boasting over a decade of experience in the media industry, Ignaz brings his expertise … Read more