By: Peter Doucette, Arvid Tchivzhel, Nathan Hart, Chris Mateer, and Noah Deitrick An article by FT Strategies (FTS) (June ‘24), “Are Monthly Subscribers Practically Worthless?” suggested that annual subscriptions, with … Read more
Blogs
by: Arvid Tchivzhel, SVP of Product and Joel Medford, Data Analyst and Team Lead at Mather Publishers prioritize growing and monetizing their audiences, but achieving this consistently remains challenging. Dependence … Read more
By: Matt Lindsay, CEO and Joel Medford, Data Analyst and Team Lead at Mather Economics June 24th, 2024 In a recent study, Mather Economics analyzed the performance of 118 websites … Read more
In unserem jüngsten Webinar zum Thema Preisgestaltung haben sich unsere Mather-Experten mit den Grundsätzen befasst, die es Verlagen ermöglichen, sich in der sich rasch verändernden Landschaft der Abonnement-Erlösmodelle zurechtzufinden. Wenn … Read more
by Arvid Tchivzhel, SVP of Product at Mather The perfect tech stack continues to be elusive for many publishers. How do publishers align their technical roadmap to growth and make … Read more
Click here to download this session’s cheat sheet with key information In the ever-evolving media landscape, news publishers are increasingly focused on revenue sustainability. Mather’s recent industry benchmarks (stay tuned … Read more
By Nathan Hart, Sr. Manager, Strategic Consulting Key learnings in this article include: Acquiring new subscribers can be a costly endeavor, making ongoing, proactive churn management a crucial component of … Read more
By Matt Lindsay, CEO Mather hosted the Ninth Media Revenue Symposium in Atlanta last month. We were joined by 16 CEOs of news media companies and many other industry … Read more
By Madelin Zwingelberg, Director of Subscription Analytics at Mather Economics The Current State of Subscriptions Publishers have grappled with costly operational hurdles for print subscriptions in recent years, driving … Read more
INMA announced its 2022 Global Media Awards winners yesterday and Naviga Publisher powered by Sophi.io, an automated print laydown solution, came in second in the Best Innovation in Newsroom Transformation … Read more