SUMMARY: Current macroeconomic conditions have publishers and consumers alike considering how to navigate this new economic climate. Companies across all industries are trying to determine the right balance between raising prices … Read more
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Is your print pricing strategy too aggressive? [featured in INMA Satisfying Audience Blog] By Peter Doucette, Senior Managing Director, Strategy, and Matt Lindsay, President September 29, 2022 | 3-min read … Read more
Publishers Pandemic Roundtable: The Data is in: The Industry Will Be All Right By Linda Ruth on September 07, 2022 Link to Bo Sacks.com article A couple of weeks ago, Joe … Read more
September 6, 2022 Mather Economics, LLC 1215 Hightower Trail, Building A-100 Atlanta, GA 30350 USA +1 770 993 4111 info@mathereconomics.com FOR IMMEDIATE RELEASE Mather Expands Global Footprint with New Office … Read more
By WINE INDUSTRY NETWORK Editor | August 26, 2022 The August 24 Wine Industry Sales Symposium consisted of four sessions covering the value of DTC and sales data in boosting sales, … Read more
SUMMARY: These three use cases are driven by data science and have impacted significant bottom-line revenue and subscription growth. Satisfying Audiences Blog | 29 August 2022 By Matt Lindsay, President, and Arvid … Read more
MATHER: INSIGHTS & NEWS Originally posted by WAN-IFRA on August 11, 2022 Publishers pushing the prices of their print products higher and higher – trend or coincidence? Survey says trend … Read more
Data Uncorked July Edition July 27, 2022 | 2-min read A Note from Bob Terzotis: Data-Driven Wine Pricing Strategy Stop throwing darts at a dart board. You should know what’s … Read more
MATHER: NEWS & INSIGHTS ATLANTA, GA | July 05, 2022— Mather Economics is pleased to announce Malcolm Netburn to join its Advisory Board to help expand magazine and non-profit verticals … Read more
Mather: Wine Insights June 2, 2022 This blog post gives you insight into how we create customized churn models with real-world examples. Work with Mather to understand better understand your … Read more