Mexico City | July 7, 2021 FOR IMMEDIATE RELEASE WAN-IFRA Press Release WAN-IFRA, THE GOOGLE NEWS INITIATIVE AND MATHER ECONOMICS LAUNCH COMPREHENSIVE LATIN AMERICA SUBSCRIPTIONS REPORT WAN-IFRA, the Google … Read more
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May 2021 By Nathan Hart, Senior Consultant DOWNLOAD CONTENT Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness Wineries leverage marketing campaigns to help retain current club members … Read more
April 2021 By Nathan Hart, Consultant and Matthew Lulay, Managing Director Download the white paper The U.S. wine industry enjoyed a 27% increase of direct-to-consumer shipments in 2020 compared with … Read more
How Mather Economics helps wineries prosper with big data. Download FAQ A BRIEF HISTORY A massive opportunity exists for wineries to unlock the potential of their first party data, but getting … Read more
By Matthew Lulay, Managing Director September 2020 Download article Publishers around the world have been aggressively pursuing digital subscriptions over the past several years as shifting consumer preferences, a secular … Read more
By Arvid Tchivzhel, Managing Director and Matt Lindsay, President Published in INMA | September 2020 Download article in PDF format. Registration walls are a common tactic in Europe, South America, … Read more
By Matthew Lulay, Managing Director 10 August, 2020 DOWNLOAD PDF Companies have long invested in advertising to promote brand awareness and ultimately drive sales, but marketers have more options than … Read more
By Matthew Lulay, Managing Director 5 August, 2020 DOWNLOAD PDF The Economics of DtC Wine Pricing The leadership at many small to midsize wineries around the United States wear many … Read more
By: Madelin Zwingelberg, Senior Manager and Matthew Lulay, Managing Director of Consulting Services August 2020 DOWNLOAD PDF The economics of profitably printing and delivering newspapers has become increasingly challenging over … Read more
