Mather Economics | 15 March 2023 News & Events Last week, the INMA Digital Subscription Summit brought together publishers to discuss the latest trends in digital subscription growth. Mather Economics … Read more
News Type: Media & Publishing
Featured in DIGIDAY March 8, 2023 • 4 min read • By Sara Guaglione Ivy Liu The Washington Post began offering a subscription bundle this week with the meditation app Headspace. It’s an effort … Read more
Matt Lindsay, president and CEO of Mather Economics in Atlanta, Georgia, says preferences of the reader are what needs to drive media product development. Featured in INMA Editor’s Inbox Blog … Read more
Mather: News & Events January 16, 2023 Mather Economics reveals additions to the line-up of featured speakers for the 2023 Media Revenue Symposium. This 3-day in-person event will set your … Read more
Mather: News & Events January 11, 2023 | 2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you … Read more
by Matt Lindsay, President | Mather Economics December 26, 2022 | 4-min read Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends) It’s fair … Read more
Why consumers really quit magazine subscriptions: The Media Roundup By Media Voices | November 21, 2022 | 2 min read TIME and Mather Economics on optimising subscription pricing analytics … Read more
Subscriptions Still on the Rise at Most Newspapers in the Medill Subscriber Engagement Index RESEARCH | NOV 21, 2022 by SUSAN CHANDLER One ray of good news during the Covid pandemic: … Read more
SUBSCRIPTIONS CNBC to test increases on its subscription prices next year November 30, 2022 | By Sara Guaglione Ivy Liu After seeing continued growth in the number of paying members to its … Read more
FIPP | 17 NOVEMBER 2022 FIPP webinar: TIME and Mather Economics on optimizing subscription pricing analytics for the magazine industry. Watch here. WATCH ONLINE One of the key things for media … Read more