By Arvid Tchivzhel, SVP of Technology and Katherine Ruane, Director of Strategic Marketing at Mather April 15th, 2025 Many publishers have a clear vision, but bridging the gap between strategy and execution is the real challenge. From aligning goals to overcoming tech constraints, turning plans into impact often feels like an uphill climb. These were … Read more
By: Katherine Ruane, Director of Strategic Marketing at Mather April 14th, 2025 Many publishers across Europe have made meaningful progress toward digital revenue growth. Pricing strategies have evolved, internal teams are more aligned, and organizations are delivering stronger user experiences across platforms. But one area still slows momentum: the technology stack. Most publishers aren’t short … Read more
By: Peter Doucette, Arvid Tchivzhel, Nathan Hart, Chris Mateer, and Noah Deitrick July 8th, 2024 Editor’s Note: FT Strategies recently posted a follow-up to their article, “Are Monthly Subscribers Practically Worthless?” The Mather team is currently reviewing the approach and conclusions in Part II and will soon respond with data-driven insights drawn from our years … Read more
by Arvid Tchivzhel, SVP of Product at Mather Economics The perfect tech stack continues to be elusive for many publishers. How do publishers align their technical roadmap to growth and make the right choices in technology? In the early years of digital subscriptions, publishers scrambled to add paywalls on top of their website. A quick … Read more
Today, we would like to introduce you to Arvid Tchivzhel, our Senior Vice President, Product. For over 15 years, Arvid has been an integral part of Mather Economics, where he played a pivotal role in driving digital transformation and optimizing revenue for publishers. As one of the company’s first full-time employees, his dedication has been … Read more
By: Arvid Tchivzhel, Senior Vice-President of Product TLDR • In late 2023, digital subscribers surpassed print subscribers in the US news media industry, signaling a pivotal moment for publishing leaders. • Despite digital growth, revenue from digital subscriptions remains low, accounting for less than 1/3 of print revenue. •To sustain newsroom funding, media companies must … Read more
Mather: News & Events January 11, 2023 | 2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you & your team and get them excited to take on 2023! Take advantage of early pricing—this offer ends January 19. This 3-day in-person event will set … Read more
By Matt Lindsay, President of Mather Economics December 2022 | 4-min read Lower site traffic, and dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends) It’s fair to say that 2022 was a momentous year for news media. A dramatic change in the economic climate, lower traffic for news sites, and increasing … Read more
Moving from print to digital, and how to manage the economics of that shift, is the timely topic of a new report published by FIPP in partnership with Mather Economics, which can now be downloaded here. Featured on FIPP News By Pierre de Villers | 16 November 2022 DOWNLOAD THE REPORT From Print to Digital: … Read more
Mather: News and Insights November 16, 2022 Mather Economics Print and Digital Subscription Benchmarking Reports – September 2022 Digital makes gains over print. Mather predicts digital-only to take over print by next year. Download (mini version) of Mather’s September 2022 Subscriber Benchmarking Report here. The September edition of Mather’s Print and Digital Subscription Benchmark Report … Read more
