By Katherine Ruane, Director of Strategic Marketing at Mather Economics BackgroundFounded in 1829, The Philadelphia Inquirer (The Inquirer) has been a cornerstone of news and information for nearly 200 years, influencing … Read more
Case Study
By Katherine Ruane, Director of Strategic Marketing at Mather Economics Background With over 80 years in publication, Le Monde has established its position as France’s leading newspaper, providing readers with … Read more
Client: Sophi’s Paywall AI drives subscription growth for Seven West Media Objective: The West Australian saw subscriptions increase after handing over paywall decisions to Sophi, instead of relying on busy … Read more
September 5th, 2024 Background As one of the largest media groups in the U.S., Advance Local reaches 55 million people each month through 10 trusted news organizations. With a mission … Read more
By Katherine Ruane, Director of Strategic Marketing at Mather Editors note: As of August 1st 2024, Mediahuis Aachen GmbH has been rebranded as Mediahuis Aachen GmbH. This change is part … Read more
Background The West Australian is a 190-year-old newspaper and the flagship daily masthead of the Seven West Media group. With a combined print and digital reach of 4.3 million people … Read more
Infographic Media Revenue Growth & Sustainability Digital readiness, value-add products, and content solutions will prove pivotal for revenue growth for leading publishers. Given the current economic climate, we encourage media … Read more
Mather: News & Events January 11, 2023 | 2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you … Read more
FIPP | 17 NOVEMBER 2022 FIPP webinar: TIME and Mather Economics on optimizing subscription pricing analytics for the magazine industry. Watch here. WATCH ONLINE One of the key things for media … Read more
Moving from print to digital, and how to manage the economics of that shift, is the timely topic of a new report published by FIPP in partnership with Mather Economics, … Read more