Save the Date – Increasing Digital Subscriptions
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Reader Revenue Master Class Series Webinar – Acquisition
FIPP Magazine Media Reader Revenue Master Class 1 - Acquisition, with Martha Williams, Mather Economics & Schibsted REGISTER HERE Magazine Media are in the throes of building, expanding and optimising their reader revenue businesses. Some magazine companies and many news media companies are already driving millions of dollars in revenue by creating business units devoted ... Read more
Reader Revenue Master Class Series Webinar – Engagement
FIPP Magazine Media Reader Revenue Master Class 2 - Engagement with Martha Williams, Mather Economics Register Here
GWAA Roundtable: Retention Case Studies
What's the most effective onboarding strategy? When does content personalization move the needle? How do thank you letters improve retention? Gain valuable insights from Mather Economics' Matt Lindsay and Matthew Lulay as they review actual case studies with the Philadelphia Inquirer, the Spokesman-Review and other newsmedia companies We encourage you to come to the Roundtable ... Read more
America’s Newspapers – PIVOT 2020
PIVOT 2020 will focus on the most critical issues facing the newspaper industry and provide tools to help grow your business. Mather Economics' President, Matt Lindsay and Madelin Zwingelberg will be speaking on "Growing Subscription Revenue and Evolving Frequency Models." To join this conference, REGISTER HERE.
Smart Media Meetup – Paying Models for Audiovisual Content
Subscriptions, subscriptions, it's all about subscriptions... On Thursday October 8th, Smart Media is holding their 4th conference meetup of 2020. We would like to take a deep dive into a number of national and international cases from the audiovisual world. As always, we let a mix of academic speakers and some experts from various media ... Read more
