Mather Insights and News
 
Blog Content Analytics Customer Acquisition Customer Lifetime Value David Clinch Featured Ian Fitton Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Publication Subscription Pricing Strategy
Research: Digital product acquisition, consumer spending on subscriptions are likely to remain steady
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Blog Bob Terzotis Case Study Featured Wine Wine Analytics
Data Uncorked: July Edition Newsletter
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Customer Lifetime Value Featured Luke Magerko Magazine Malcolm Netburn Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Mather Economics Announces Malcolm Netburn to Join Advisory Board
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Arvid Tchivzhel Audience Analytics Blog Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Nick Truitt Revenue / Demand Forecasting
3 case studies show how offer optimization can grow readers, revenue
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Audience Analytics Blog Bob Terzotis Case Study Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Inventory Optimization Newsletter Wine Wine Analytics
A Step-by-Step Guide to Minimizing Churn
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Blog Featured Katherine Ruane Nathan Hart Wine Wine Analytics
Employee spotlight featuring Rebekah Day
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Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Magazine Market Based Pricing Strategy Subscription Pricing Strategy
3 challenges and opportunities in media publishing and magazines in 2022
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Arvid Tchivzhel Blog Content Analytics Featured Magazine
Are you ready to optimize and monetize your digital subscriptions?
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Arvid Tchivzhel Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay
How to measure tradeoffs in your go-to-market offers
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Arvid Tchivzhel Blog Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Subscription Pricing Strategy
Lifetime Value as the North Star to Optimize Your Go-to-Market Offers
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Churn Modeling Featured Inventory Optimization Market Based Pricing Strategy Matthew Lulay Revenue / Demand Forecasting Russel Ramtahal Subscription Pricing Strategy Wine Wine Analytics
Employee Spotlight featuring Russell Ramtahal
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Bob Terzotis Environmental Economics Featured Inventory Optimization Matthew Lulay Russel Ramtahal Wine Wine Analytics
Featuring new wine partner: Villa Creek Cellars
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Bob Terzotis Featured Inventory Optimization Matthew Lulay Revenue / Demand Forecasting Wine Wine Analytics
New wholesale dashboard designed for inventory management
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Arvid Tchivzhel Bob Terzotis Customer Lifetime Value David Clinch Featured Luke Magerko Magazine Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Monetize your content! Register for Online Event April 20th
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Arvid Tchivzhel Audience Analytics Blog Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy Ukraine
Research shows difference in COVID, Ukraine news engagement
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Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Luke Magerko
Access Mather’s Premier Audience Benchmark Report
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Arvid Tchivzhel Blog Content Analytics Featured Intelligent Paywall Magazine Subscription Pricing Strategy
Data expert Luke Magerko discusses the future of media monetization
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Arvid Tchivzhel Blog Content Analytics Customer Lifetime Value Featured Matt Lindsay
Premium content models, customer lifetime value add necessary layer to monetization strategies
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Audience Analytics Case Study Featured Intelligent Paywall Katherine Ruane Subscription Pricing Strategy
An inside look at a registration wall launch
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Blog David Clinch Featured Market Based Pricing Strategy Media Mix Modeling Subscription Pricing Strategy
News from the media revenue intelligence expert
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Arvid Tchivzhel Audience Analytics Featured Matt Lindsay
Google News Initiative Partners with Medill and Mather on Groundbreaking Local Newsroom Tool
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Blog Featured Katherine Ruane Subscription Pricing Strategy
Get to know Katie Ruane, an expert in growing digital revenue
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Blog Bob Terzotis Customer Lifetime Value Featured Matthew Lulay Subscription Pricing Strategy Wine
Meet one of our newest wine partners, Epoch Estate Wines
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Featured Ian Fitton Luke Boutwell Market Based Pricing Strategy Matt Lindsay Matthew Lulay Subscription Pricing Strategy
Applied Research Drives Efficiency Gains in Pricing Strategies
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Blog Featured Matt Lindsay Media Mix Modeling Media Mixed Modeling Subscription Pricing Strategy
Brand awareness positively affects sales and retention
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David Clinch Featured Magazine
Mather appoints Global Head of Partnerships
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Audience Analytics Blog Content Analytics Customer Acquisition Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Uncategorized
Mather’s Benchmark reports shed light on recent media trends, insights
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Featured Inventory Optimization Matthew Lulay Russel Ramtahal Uncategorized Wine Wine Analytics
Putting the Cork on Club Member Churn
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Featured Intelligent Paywall Matt Lindsay Subscription Pricing Strategy
Impact from Subscriber-Only (Premium) Content
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Blog Featured
Meet the newest members of Mather Economics
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Featured Matthew Lulay Wine
Production Planning Tool Gives Wineries Ability to Dynamically Plan for Future Releases
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Audience Analytics Blog Featured Matthew Lulay Subscription Pricing Strategy
E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Arvid Tchivzhel Blog Customer Lifetime Value Featured Market Based Pricing Strategy Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
Sustainable Digital Business Models for Newspapers
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Bob Terzotis Featured Luke Boutwell Matthew Lulay Russel Ramtahal Wine Wine Analytics
New Tool Takes DTC to the Next Level
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Audience Analytics Churn Modeling Content Analytics Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
7 Best Practices for News Publisher Sustainability
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Arvid Tchivzhel Blog Customer Lifetime Value Featured Matt Lindsay Publication Uncategorized White Paper
Press Release: GNI LATAM Subscriptions Lab Report
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Arvid Tchivzhel Audience Analytics Blog Briana Garcia Case Study Churn Modeling Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Improve conversion volume and revenue with targeted promo offers
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Arvid Tchivzhel Audience Analytics Blog Content Analytics Featured Intelligent Paywall Matt Lindsay
Insights from the LATAM GNI Subscription Labs
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Blog Dustin Tetley Environmental Economics Featured Katherine Ruane Luke Boutwell Matt Lindsay
Everglades restoration enhances water quality and benefits Florida’s real estate industry
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Featured Matt Lindsay Matthew Lulay Subscription Pricing Strategy Wine
UGA Alumni Spotlight: Matt Lindsay - Grape Expectations
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Audience Analytics Blog Churn Modeling Featured Inventory Optimization Matt Lindsay Matthew Lulay White Paper Wine
Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
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Featured Russel Ramtahal Vadim Radinsky
Mather Economics Media Market Performance Report
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Blog Featured Matt Lindsay Publication Subscription Pricing Strategy
E&P: Digital Newspaper Subscriptions Will Exceed Print By 2027
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Arvid Tchivzhel Featured Matt Lindsay Subscription Pricing Strategy
Digital Audience Benchmarking Report
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Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
Subscriber Benchmarking Report Release
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Featured Matt Lindsay Newsletter Subscription Pricing Strategy
Riding the Wave of Subscription Demand during a News Cycle
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Audience Analytics Blog Featured Market Based Pricing Strategy Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
Benchmarks show importance of news subscriber yield management
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Featured Inventory Optimization Matthew Lulay White Paper Wine
Depletion Optimization: Pricing and Inventory Management Drives Profitability for Wineries’ DtC Businesses
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Customer Lifetime Value Dustin Tetley Featured Magazine Market Based Pricing Strategy Matt Lindsay Matthew Lulay Media Mixed Modeling Revenue / Demand Forecasting Sporta Subscription Pricing Strategy
Announcement: Mather Economics Symposium
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Blog Customer Acquisition Featured Market Based Pricing Strategy Matt Lindsay
Zephr: The Best-of-Breed Technology Series | Mather Economics
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Arvid Tchivzhel Audience Analytics Content Analytics Customer Acquisition Customer Lifetime Value Featured Intelligent Paywall Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
New Digital Subscription Services Offering Webinar
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Arvid Tchivzhel Audience Analytics Blog Content Analytics Featured Matt Lindsay Uncategorized
Trends in Retention by Customer Segment
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Featured Matt Lindsay Subscription Pricing Strategy
Local Media Group Teams With Mather On Subscription Services
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Featured Matt Lindsay Subscription Pricing Strategy Uncategorized
LMC and Mather Economics Announce Partnership on Digital Subscription Services
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Blog Featured Matt Lindsay Subscription Pricing Strategy
Press Release: Medill Subscriber Engagement Index Platform
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Arvid Tchivzhel Audience Analytics Blog Brandon Williams Churn Modeling Content Analytics Featured Matt Lindsay Matthew Lulay Publication Subscription Pricing Strategy
11 Audience Insights Remembered from 2020
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Blog Featured Market Based Pricing Strategy Matt Lindsay Subscription Pricing Strategy
Local News Outlets Boost Digital Subscriptions by About 50% in a Year
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Blog Case Study Featured Healthcare
Supporting the Healthcare Industry: Tracking Growth Over Time with Celeration Charts
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Featured Market Based Pricing Strategy Matt Lindsay Publication
5 lessons from 5 years of transformation at Belgium’s Mediahuis
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Audience Analytics Featured Matt Lindsay Publication Subscription Pricing Strategy
NRC grew subscriptions by 25,000 in the past year, reaching record numbers
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Arvid Tchivzhel Audience Analytics Content Analytics Featured Katherine Ruane
Special Report - 2020 Election Coverage Insights
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Audience Analytics Content Analytics Featured Matt Lindsay Revenue / Demand Forecasting Subscription Pricing Strategy
Expressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics
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Arvid Tchivzhel Featured Intelligent Paywall
Programa de Crecimiento Digital GNI - Spanish
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Featured Matt Lindsay
Building a Successful Subscription Model in Asia-Pacific - Expert Panel
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Arvid Tchivzhel Brendan Meany Content Analytics Featured Matt Lindsay Subscription Pricing Strategy
Reestablishing our journalistic value: Publishers make more of their exclusive subscriber content
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Audience Analytics Blog Featured Matt Lindsay Publication Subscription Pricing Strategy
Two Major Industry Players Join Medill’s New Subscriber Index
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Featured Matt Lindsay Newsletter Subscription Pricing Strategy
Maximizing Long-Term Audience Revenue
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Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Media Reader Revenue Master Class Series
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Blog Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
Evaluating and Evolving Print Frequency
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Featured Matt Lindsay Matthew Lulay
GWAA - Acquisition and Retention Roundtable
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Bob Terzotis Case Study Featured Matt Lindsay Matthew Lulay Newsletter Wine
Wine Club Member Optimization
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Arvid Tchivzhel Audience Analytics Blog Brendan Meany Featured Matt Lindsay Subscription Pricing Strategy
COVID-19 Benchmarks - Insights and Implications
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Audience Analytics Blog Customer Acquisition Customer Lifetime Value Featured Market Based Pricing Strategy Matthew Lulay Subscription Pricing Strategy White Paper
Monetize your Digital Audience
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Featured Madelin Zwingelberg Market Based Pricing Strategy Matt Lindsay Matthew Lulay Newsletter Revenue / Demand Forecasting
Q&A Follow Up Report: Evaluating Print Delivery Days
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Arvid Tchivzhel Audience Analytics Blog Customer Lifetime Value Featured Matt Lindsay Publication White Paper
What is the Value of Knowing a Reader?
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Bob Terzotis Featured HVAC Matt Lindsay Presentation
HVAC Webinar - Improving Profitability for Contractors
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Featured Matthew Lulay Media Mix Modeling Media Mixed Modeling Publication White Paper
Optimizing Advertising Spend with Media Mix Modeling
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Featured Matthew Lulay Newsletter Subscription Pricing Strategy White Paper Wine
The Economics of DtC Wine Pricing
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Content Analytics Featured Madelin Zwingelberg Matthew Lulay Newsletter Revenue / Demand Forecasting White Paper
Forecasting the Impact of Print Delivery Day Reductions
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Arvid Tchivzhel Blog Content Analytics Dustin Tetley Featured Matt Lindsay Matthew Lulay Presentation Publication Uncategorized
COVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value
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Brandon Williams Churn Modeling Featured Matt Lindsay Matthew Lulay
Segment customers by churn risk, price elasticity for long-term profitability
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Featured Market Based Pricing Strategy Subscription Pricing Strategy
Price elasticity tests yield revenue opportunities for publishers
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Arvid Tchivzhel Audience Analytics Customer Acquisition Featured Matt Lindsay Subscription Pricing Strategy White Paper
User engagement, environment are key inputs driving propensity to subscribe
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Audience Analytics Content Analytics Customer Acquisition Featured
Trends that help publishers acquire and retain digital subscribers
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Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Mather Economics Company Brochure
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