Mather Insights and News

 
Accelerating Revenue with Strategic Pricing
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Mather Economics and InsurAds Announce Strategic Partnership to Supercharge Publisher Revenue Optimization
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Decoding Subscription Value: Annual vs. Monthly Terms
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Navigating Risk in an AI-Powered Media Landscape
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In the spotlight: Alasdair McKie
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Paywall intercept rates on “closed” and “open” news sites yield revenue optimisation insights
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Grundlagen der Preisgestaltung neu denken: Ein Erfolgs-Wegweiser für Publisher!
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In the spotlight: Olivia Doty
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Framing Your Next Product and Technology Decision
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Our U.S Q1 - 2024 Benchmark Report is Here
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Maturing your Pricing Strategy: Webinar Recap
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Decoding Churn Risk: The Key to Proactive Revenue Retention
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In the Spotlight: Alireza Shekaramiz
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Mather Symposium 2024: Key Themes and Insights
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Emerging Trends in Subscription Pricing
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In the Spotlight: Arvid Tchivzhel
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Revisiting Pricing Fundamentals: Takeaways from our latest webinar
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Harnessing Intelligent Print Pricing to Fuel Digital Maturity
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Leveraging AI-powered paywall engines to drive publisher sustainability
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In the Spotlight - Ignaz Van Hasselt
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Ascending the data maturity pyramid: A strategic imperative for news publishers
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In the spotlight - Madelin Zwingelberg
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AI Day: AI's Transformative Impact on the media industry
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2023 in review and expectations for 2024
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How to evaluate the success of your subscription model (before optimizing)
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INMA 2023 Town Hall Coverage
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In the spotlight: Gilles Heirbaut
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Mather and Poool partner to maximize audience conversion to subscription & membership
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In the spotlight: Luca Pini
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KISS – Keep It Simple, Sometimes
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In the spotlight - Get to know Alicia Queen
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Increasing Digital ARPU, a necessity for News Publishers
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Why product bundling is art and science
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How Data Analytics Will Drive Revenue Streams in the Magazine Publishing Industry
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Four core themes emerging from the Mather Symposium
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Our key takeaways of the INMA Digital Subscription Summit
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Media businesses to focus on these core strategies for revenue growth
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Matt Lindsay relies on relationships in a changing industry
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Future of Media for 2023 & Beyond
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Meet the Speakers—2023 Mather Revenue Symposium
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Lower site traffic, dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends)
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FIPP webinar featuring TIME + Mather: Optimizing Subscription Pricing Analytics
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From Print to Digital: Managing the Economics of Media Change
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Mather Economics predictions and latest Benchmarking Reports
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Turn inflation into an opportunity to advance your strategic pricing agenda
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Print subscription pricing strategy aggressiveness depends on print runway
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The Data is in: The Industry Will Be All Right
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Mather expands global footprint with new office opening in Belgium
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Wine Industry Sales Symposium Recap
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3 data science use cases demonstrate news publisher monetization options
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WAN-IFRA survey says publishers are increasing print prices
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Data Uncorked: July Edition Newsletter
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Mather Economics Announces Malcolm Netburn to Join Advisory Board
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A Step-by-Step Guide to Minimizing Churn
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Employee spotlight featuring Rebekah Day
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3 challenges and opportunities in media publishing and magazines in 2022
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Are you ready to optimize and monetize your digital subscriptions?
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How to measure tradeoffs in your go-to-market offers
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Lifetime Value as the North Star to Optimize Your Go-to-Market Offers
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Employee Spotlight featuring Russell Ramtahal
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Featuring new wine partner: Villa Creek Cellars
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New wholesale dashboard designed for inventory management
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Monetize your content! Register for Online Event April 20th
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Access Mather’s Premier Audience Benchmark Report
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Data expert Luke Magerko discusses the future of media monetization
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Premium content models, customer lifetime value add necessary layer to monetization strategies
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An inside look at a registration wall launch
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News from the media revenue intelligence expert
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Google News Initiative Partners with Medill and Mather on Groundbreaking Local Newsroom Tool
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Get to know Katie Ruane, an expert in growing digital revenue
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Meet one of our newest wine partners, Epoch Estate Wines
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Applied Research Drives Efficiency Gains in Pricing Strategies
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Brand awareness positively affects sales and retention
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Mather appoints Global Head of Partnerships
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Mather’s Benchmark reports shed light on recent media trends, insights
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Putting the Cork on Club Member Churn
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Impact from Subscriber-Only (Premium) Content
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Meet the newest members of Mather Economics
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Production Planning Tool Gives Wineries Ability to Dynamically Plan for Future Releases
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E-Edition Engagement a Leading Indicator for Print to Digital Conversions
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Sustainable Digital Business Models for Newspapers
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New Tool Takes DTC to the Next Level
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7 Best Practices for News Publisher Sustainability
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Press Release: GNI LATAM Subscriptions Lab Report
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Improve conversion volume and revenue with targeted promo offers
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Insights from the LATAM GNI Subscription Labs
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Everglades restoration enhances water quality and benefits Florida’s real estate industry
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UGA Alumni Spotlight: Matt Lindsay - Grape Expectations
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Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness
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Mather Economics Media Market Performance Report
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E&P: Digital Newspaper Subscriptions Will Exceed Print By 2027
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Digital Audience Benchmarking Report
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Subscriber Benchmarking Report Release
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Riding the Wave of Subscription Demand during a News Cycle
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Benchmarks show importance of news subscriber yield management
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Depletion Optimization: Pricing and Inventory Management Drives Profitability for Wineries’ DtC Businesses
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Announcement: Mather Economics Symposium
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Zephr: The Best-of-Breed Technology Series | Mather Economics
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New Digital Subscription Services Offering Webinar
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Trends in Retention by Customer Segment
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Local Media Group Teams With Mather On Subscription Services
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LMC and Mather Economics Announce Partnership on Digital Subscription Services
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Press Release: Medill Subscriber Engagement Index Platform
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11 Audience Insights Remembered from 2020
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Local News Outlets Boost Digital Subscriptions by About 50% in a Year
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Supporting the Healthcare Industry: Tracking Growth Over Time with Celeration Charts
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5 lessons from 5 years of transformation at Belgium’s Mediahuis
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NRC grew subscriptions by 25,000 in the past year, reaching record numbers
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Special Report - 2020 Election Coverage Insights
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Expressly Speaking episode 5 - Featuring Matt Lindsay, President of Mather Economics
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Programa de Crecimiento Digital GNI - Spanish
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Building a Successful Subscription Model in Asia-Pacific - Expert Panel
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Reestablishing our journalistic value: Publishers make more of their exclusive subscriber content
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Two Major Industry Players Join Medill’s New Subscriber Index
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Maximizing Long-Term Audience Revenue
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Media Reader Revenue Master Class Series
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Evaluating and Evolving Print Frequency
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GWAA - Acquisition and Retention Roundtable
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Wine Club Member Optimization
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COVID-19 Benchmarks - Insights and Implications
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Monetize your Digital Audience
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Q&A Follow Up Report: Evaluating Print Delivery Days
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What is the Value of Knowing a Reader?
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HVAC Webinar - Improving Profitability for Contractors
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Optimizing Advertising Spend with Media Mix Modeling
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The Economics of DtC Wine Pricing
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Forecasting the Impact of Print Delivery Day Reductions
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COVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value
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Segment customers by churn risk, price elasticity for long-term profitability
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Price elasticity tests yield revenue opportunities for publishers
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User engagement, environment are key inputs driving propensity to subscribe
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Trends that help publishers acquire and retain digital subscribers
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Mather Economics Company Brochure
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