REQUEST PARTICIPATION (FREE, but limit to 30 people) Leveraging digital identity helped digital advertising become the multi-billion dollar industry it is today. But new data protection laws and marketplace shifts signal changes to today’s current data-driven system that implicate identity and privacy. How might these changes affect how new organizations monetize and deliver quality content? ... Read more
Mather Economics provides Local Media Consortium members with digital analytics services that blend online data collection using Listener™, audience and content analytics, strategic consulting, and implementation support for an affordable monthly fee. We combine offline and online data to help you optimize your entire subscriber revenue stream as you transition your business towards a ... Read more
REGISTER HERE America’s Newspapers has announced a strategic partnership with Medill and Mather Economics on a new benchmarking project for its members. The Medill Subscriber Engagement Index offers members the opportunity to develop game-changing, data-driven reader revenue and engagement trends at their fingertips — at no cost for the first year. Learn more about about ... Read more
REGISTER HERE FOR WEBINAR Thursday, February 18 at 3:00 p.m. EST Speakers include: Matt Lindsay, President at Mather Economics Tim Franklin, Leader, Medill Local News Initiative, Medill School of Journalism, Media, Integrated Marketing Communications at Northwestern University Ed Malthouse, Research Director of Spiegel Research Center For more information, access the press release here. Northwestern University ... Read more
REGISTER Day 1 , May 6 The 7th Subscriber Lifecycle Management Symposium will explore the latest trends driving the media industry's subscription economy, presented in case study format by best-in-class speakers from across the globe during a three day program. The 1st day will focus on - Cultivating a Data-Driven, Audience Centric Media Enterprise. To ... Read more
REGISTER - Day 2, May 7 The 7th Subscriber Lifecycle Management Symposium will explore the latest trends driving the media industry's subscription economy, presented in case study format by best-in-class speakers from across the globe during a three day program. The 2nd day will be Innovation Day: Thought Leadership and Partnership. To learn more about ... Read more
REGISTER Day 3, May 10 The 7th Subscriber Lifecycle Management Symposium will explore the latest trends driving the media industry's subscription economy, presented in case study format by best-in-class speakers from across the globe during a three day program. The 3rd and last day will focus on - Mapping the Future of Subscription Strategy ... Read more
Learn how Mather Economics is partnering with wineries around the country to take DtC to the next level by applying actionable analytics to the data wineries already own. Join Mather Economics and OrderPort for a live webinar on Thursday, May 13th at 10am PT. Matthew Lulay and Bob Terzotis will share insights and real world ... Read more
Presented by: Matthew Lulay, Managing Director - Consulting Services Bob Terzotis, Executive Vice President REGISTER Wineries have a wealth of customer data to help them make stronger decisions on wine pricing and inventory depletion optimization but very few of them have the staff with the skill to execute the analytics. Mather Economics has developed a ... Read more
Presented by: Matthew Lulay, Managing Director - Consulting Services Bob Terzotis, Executive Vice President REGISTER Wineries have a wealth of customer data to help them make stronger decisions on wine pricing and inventory depletion optimization but very few of them have the staff with the skill to execute the analytics. Mather Economics has developed a ... Read more
REGISTER HERE Direct-to-consumer revenue models will become the primary source of revenue for most media businesses. The D2C Summit will look at all aspects of consumer revenue, including digital subscriptions and membership, as well as sessions on e-commerce and other D2C revenue streams. Combining success stories from the media industry with shining lights from across the broader ... Read more
Join us on Wednesday, June 23 at 10:00 AM (CST) to discover key findings and learnings from the report authors and Subscriptions Lab participating publishers. Across Latin America, news organizations are starting to look at digital subscriptions as a growing, if not central, part of their strategy to achieve long-term financial sustainability. Additionally, our current ... Read more
GWADS 2021 GWADS 2021 Agenda Download PDF Join Matt Lindsay, President of Mather Economics, and Tim Franklin, Sr. Associate Dean and John M. Mutz Chair in Local News at Medill at Northwestern University, on the main stage on Wednesday, June 23rd at 12:45 PM EST // 9:45 AM PST. Trends in Reader Revenue: What Local ... Read more
How to Determine What Your Subscription Strategy Should Be Featuring Matt Lindsay Tuesday, July 13, 2021 | 7:40 PM EST SIGN UP Join us for the second FIPP Insider New Zealand, organized in conjunction with the Magazine Publishers Association New Zealand and FIPP strategic partner PressReader. Date and time FIPP New Zealand ... Read more
Our Mather team will be attending the wine industry's premiere conference covering financial, business and strategic issues, including separate tracks for technology and vineyard sessions at the CIA at Copia in Napa, California. For more information, click here.
Mather Economics will be one of the sponsors for the 9th Annual North Coast Wine Industry Expo Trade Show & Conference WIN Expo provides winery and vineyard professionals access to over 300 of the industry’s best suppliers and service professionals showcasing their most current, innovative new products and services. Exhibitors will again be participating in ... Read more
Intelligent Wine Pricing Strategies Online Event hosted by OrderPort For more info, click here. Wineries possess the information needed to make intelligent, data-driven pricing decisions. With the rising costs from supply chain issues and the challenges from the short, smoke tainted harvest of 2020, wineries need to understand how to make better pricing decisions. Join ... Read more
To learn more about the symposium and register, click here.
Best practices for building a successful data strategy
Please note: Date change to Feb 9 Join Mather Economics for our upcoming webinar by registering at this link. Take Direct-to-Consumer (DCT) To the Next Level with Intelligent Pricing Decisions. Wineries possess the information needed to make intelligent, data-driven pricing decisions. The only piece missing is the expertise and experience to unlock the potential ... Read more
The News Industry Mega-Conference is the premier event in the news media industry. Join us on April 10-12 in Orlando, Florida, at the JW Marriott Bonnet Creek Resort and Spa. The conference is presented by America’s Newspapers, the industry’s leading association focused on protecting local newspapers, and supported by the News Media Alliance. ... Read more
Optimize + Monetize your Digital Content Strategy; Stop counting page views and focus on what matters. REVENUE! APRIL 20, 2022 - 11:00 New York | 12:00 Brazil | 17:00 Amsterdam Join Mather Economics and leading global media companies, revenue officers, digital directors, chief marketing officers, and innovators for an online event: Optimize your Content Strategy; ... Read more
Join us at the Publishing Audience and Advertising Summit, one of the largest and most compelling advertising events in the United States. We will be presenting the Print Reductions, Pricing & Digital Transformation session featuring speaker Madelin Zwingelberg, Director of Consulting Services, on May 19th at 3:50 pm. Listen as Madelin discusses the trends and results of ... Read more
Director of Mather Economics, Madelin Zwingleberg, will be speaking at 360 Media Alliances' Publishing Audience & Advertising Summit in St. Louis on May 19-20. CLICK HERE TO LEARN MORE. 2022 Publishing Advertising & Audience Summit - St. Louis Agenda Madelin Zwingelberg will be featured in the general session discussing "Print Reductions, Pricing & Digital Transformation" ... Read more
Driving first-party data is a top priority for media companies, particularly crucial in the next year as revenue-enabling third-party cookies are disappearing in 2023. Join us at the first-ever live event on first-party data for the media industry will take place just prior to FIPP's World Media Congress on 7 June in Cascais, Portugal. The 4-hour event ... Read more
A UNIQUE OPPORTUNITY TO LEARN FROM AND NETWORK WITH THE WORLD’S LEADING MEDIA EXECUTIVES. JOIN MATHER ECONOMICS AT FIPP WORLD MEDIA /CONGRESS 2022. LEARN MORE AND SEE SPEAKER SCHEDULE Managing Director of Digital Analytics and Data Science, ARVID TCHIVZHEL, will be featured on the FIPP Stage on June 8th alongside PETER THIERS, Strategic Media Data Innovation and ... Read more
GWAA 2022 in Las Vegas, NV | June 22 - 24, 2022 Register and learn more here. The 2022 Conference is the place to Learn, Connect and Drive Change. This vibrant annual event represents news media companies from around the country. Participants attend because of the powerful speaker line-up, the networking time with peers, and ... Read more
Are you interested in hearing from peers within the digital publishing sphere about the trends that are currently shaping the industry? Register for an upcoming webinar. While most publishers rate subscriptions as their number one priority this year, it is critical for newsrooms to think beyond the traditional models to attract and retain their audiences. ... Read more
Zephr x ONA Webinar: Staying ahead of the curve Top trends influencing the digital publishing industry As consumer preferences rapidly evolve, and the market becomes more saturated, this is having a knock-on effect on subscription strategies. In order to stay competitive digital publishers need to think beyond the traditional models to attract and retain their audiences. ... Read more
Join David Clinch at the Google News Initiative Community News Summit! The Community News Summit will bring together a diverse group of journalists and news business leaders from the United States and Canada to share their successes and challenges in running small, community-oriented news organizations. Following the program, we're excited to co-host a celebratory ... Read more
Join Mather Economics for our upcoming webinar by registering at this link. Using Data Analytics to Optimize DTC Pricing and Inventory Depletion Far too often, important pricing decisions are based primarily on how much competitors and/or neighbors are selling their products for, instead of leveraging data at their disposal to make better-informed, fact-based decisions. The ... Read more
Join Mather Economics at WAN-IFRA's World News Media Congress 2022 in Zaragosa, Spain September 28-30 Register here for the World News Media Congress 2022.
Using Data to Grow Audience Join Mather Economics at the News Media Business Summit in Harrisburg, PA. Publishers today are very focused on the long-term objective of digital transformation and are now confronted with a new challenge of declining audience levels. How can you make digital progress if audiences are declining? Are there ways to ... Read more
JOIN US IN NEW ORLEANS! Newspaper leaders will gather in New Orleans to tackle the industry's challenges The America’s Newspapers Senior Leadership Conference is the most important meeting of the year for newspaper publishers, owners and leaders. This year’s meeting will be held Oct. 16-18 at The Roosevelt Hotel in New Orleans. The two-day meeting ... Read more
Agenda Wednesday 19 October: 1.00-6.30 p.m. Thursday, October 20: 09:30-19:00 Friday, October 21: The day after the Forum, participants are invited to participate in “Data Science Day”, the back-to-school meeting of the European members of the Data Science Expert Group of WAN-IFRA. The program will look at the latest trends in digital reader revenue, ongoing ... Read more
The Data Science Day is the annual in-person gathering of the Data Science Expert Group, WAN-IFRA’s community of practice for news media professionals working in data science, data analytics, and data engineering. The event is open to WAN-IFRA members already registered in the Data Science Expert Group. Following one year of virtual meetups, the one-day event ... Read more
Optimizing Subscription Pricing Analytics for the Magazine Industry Register for FREE webinar November 8, 2022 Join us for a look at how TIME is using data science and econometric modeling to enhance their pricing strategies and tactics. Join the thought-provoking discussion between Laurie Truitt, Vice President, Global Consumer Growth and Luke Magerko, Head of Data ... Read more
Mather Economics, the global leader in subscription management and data analytics, will conduct a 3-hour workshop on data-driven revenue growth strategies and tactics. Workshop: How to Successfully Leverage Analytics Featuring Matt Lindsay, President and Arvid Tchizvhel, Senior Vice President, Product November 16 | 12:30 - 14:45 CET Operationalizing analytics is often a problem that ... Read more
Register for MACMA 2022 Holiday Party MACMA's 2022 Holiday Party is on December 1st at the iconic Hearst Tower in New York City. Mark your calendar to join us MACMA returns to one of its favorite traditions. The day will include music from MACMAs Greg Wolfe and a live trivia show with our Friends from ... Read more
A Conversation with Mather: The Print to Digital Transformation (Virtual) REGISTER TO ATTEND Friday, February 10 | 1:00 PM ET Join Luke Magerko of Mather Economics, and Lisa Pistilli of MACMA, as they have a candid conversation about how magazine brands leverage data science to improve testing in pricing, subscriber acquisition, churn reduction, expense reduction, and ... Read more
Register for INMA'S 2023 Subscriptions Summit About the Media Subscriptions Summit INMA Media Subscriptions Summit is the news media industry's largest annual conference focused on subscription growth. In March 2023 in Stockholm, Sweden, we will meet for the sixth time. The summit has three parts: a two-day leaders’ conference, one full day of practical workshops ... Read more
2023 MEDIA REVENUE SYMPOSIUM The Future of Media MARCH 21-23 | ATLANTA, GA Network + Mingle | Deep Dives & Deep Data Insights | Interactive Product Demos | Breakouts Media Revenue Symposium 2023 Connect with peers, hear from the industry's best-in-class thought leaders, and explore what is and isn't working. Get ready for a jam-packed ... Read more
New York Press Association - Spring Conference March 31st & April 1st Albany Hilton LEARN MORE & REGISTER Trends that are Shaping News Publishers Matt Lindsay of Mather Economics will discuss the trends affecting news publishers in 2023 and recommendations for succeeding in the new year. Publishers are facing increased production and delivery costs ... Read more
Register 2023 Mega-Conference on April 2-4 in Dallas, Texas The 2023 News Industry Mega-Conference will be held April 2-4 at the Hilton Anatole in Dallas, Texas. To be notified when early-bird attendee registration begins (with rates at their lowest point), sign up HERE. America’s Newspapers and the News Media Alliance are committed to delivering ... Read more
2023 NEACE Spring Conference Mills Falls, Meredith NH May 20 to May 23, 2023 LEARN MORE | REGISTER Spring Conference 2022 Review - NEACE 2022
INMA World Congress of News Media New York | May 22-26, 2023 The INMA World Congress is the best executive-level briefing on news media in the world. Learn what key professionals need to know about the direction of our industry: strategy, trends, subscriptions, product, data, advertising, and newsrooms. Break away from your home, your office, ... Read more
FIPP World Media Congress 2023 The 45th FIPP World Media Congress takes place from 6-8 June 2023 in Cascais, Portugal on the outskirts of Lisbon. Building on FIPP's successful event in June 2022 at the same venue, Congress 2023 will bring together people from a cross-section of media and technology sectors worldwide. LEARN MORE AT ... Read more
REGISTER TO ATTEND Horizon planning for news media companies: an interactive retreat in a relaxed and confidential setting to identify growth paths over the next 3 years. For more information, visit inma.org.
Save the Date for ONA23 August 23-26, 2023 Philadelphia, PA Stay tuned for more info at ONA.org Contact Jessica Strelitz, Chief Strategic Partnerships Officer, to discuss ONA23 sponsorship opportunities.
On June 10th, Liesbeth Nizet, Managing Director for Europe, and Gilles Heirbaut, Business Development Manager, will be attending BDZV's #BeBETA conference in Berlin! Be sure to message them if you are also attending and wish to meet up.
Our Vice-President of Global Sales, Ariel Burkett, will be speaking at ADMA's conference taking place in Las Vegas. If you wish to connect with her during the event, be sure to send her a direct message!
From June 19th till the 20th, Liesbeth Nizet, Managing Director for Europe, and Gilles Heirbaut, Business Development Manager, will be attending the European Publishing Congress taking place in Vienna, Austria. Be sure to message them if you are also attending and wish to meet up.
Liesbeth Nizet, our Managing Director for Europe, will lead a pricing session at the next Alliance de la Presse d’Information Générale member gathering.
Join us for an insightful panel discussion and hear from top industry experts at the Dallas Morning News and Philadelphia Inquirer. Discover their strategic approaches, successful tactics, and how they are navigating the complexities of pricing for both digital and print subscriptions. You can expect to learn more about: How their pricing strategies have evolved and where they are finding ... Read more
Meet us in Atlanta next month! If you're attending ONA 2024, don't miss the chance to connect with Arvid Tchivzhel, our SVP of Technology, to talk product, tech, data, and revenue growth. He would be happy to catch up and chat about the latest innovations in tech and AI to enhance newsroom performance. Don't hesitate ... Read more
Meet us at INMA's Innovation Week in Helsinki! Be sure to connect with our team members, Matt Lindsay CEO, Pete Doucette, Senior Managing Director of Consulting, Ignaz Van Hasselt, Director of EU Operations and Ariel Burkett, VP of Sales and Marketing.
Meet us in Brussels on October 8th! Be sure to connect with Ignaz Van Hasselt, our Director of EU Operations.
Meet us at Press Gazette's Future of Media Trends, an event we're happy to be sponsoring! Be sure to connect with Ariel Burkett, VP of Sales and Marketing, and Pete Doucette, Senior Managing Director of Consulting.
Join our upcoming webinar covering essential strategies to maximize your content's value! Spoiler alert: There’s no one-size-fits-all answer. But we can help you find the right strategy! Join Madeleine White, Co-founder of The Audiencers & VP Marketing at Poool, and Jen de Ruyter, Senior Manager of Customer Operations at Mather, to learn how to build the foundations ... Read more
WAN-IFRA is organizing the Paris AI Forum on 19 and 20 November 2024. The pivotal discussion at the Forum is the exploration of AI’s profound influence on content creation, distribution, and audience engagement. This engaging dialogue will shed light on the future of media in the era of artificial intelligence. Ariel Burkett, our VP of ... Read more
