Receive Mather’s insights directly in your inbox! Read More insights Download Mather’s News Media Audience Benchmarks (November ’25 Update)READ MOREThe State of News Media: Mather’s 2025 Recap and 2026 Trends … Read more
Audience Analytics
Receive Mather’s insights directly in your inbox! Read More insights Download Mather’s News Media Audience Benchmarks (November ’25 Update)READ MOREThe State of News Media: Mather’s 2025 Recap and 2026 Trends … Read more
European publishers are navigating one of the most complex and fast-changing reader-revenue environments today. In this conversation, Ignaz van Hasselt (Mather’s Director of Europe) and Markus Schöberl (founder of PV … Read more
Tyler Pisani, Senior Director of Audience and Consumer Revenue at The Spokesman-Review, and Arvid Tchivzhel, SVP at Mather Mather’s Arvid Tchivzhel recently sat down with Tyler Pisani, Senior Director of … Read more
Infographic Media Revenue Growth & Sustainability Digital readiness, value-add products, and content solutions will prove pivotal for revenue growth for leading publishers. Given the current economic climate, we encourage media … Read more
Mather: News & Events January 11, 2023 | 2 minute read The Media Revenue Symposium is Back— Live in Atlanta, March 2023! New year, new events! It’s time to register you … Read more
By Matt Lindsay, President of Mather Economics December 2022 | 4-min read Lower site traffic, and dramatic economic climate impacted 2022 for news publishers (+ likely 2023 trends) It’s fair … Read more
Moving from print to digital, and how to manage the economics of that shift, is the timely topic of a new report published by FIPP in partnership with Mather Economics, … Read more
Mather: News and Insights November 16, 2022 Mather Economics Print and Digital Subscription Benchmarking Reports – September 2022 Digital makes gains over print. Mather predicts digital-only to take over print … Read more
SUMMARY: These three use cases are driven by data science and have impacted significant bottom-line revenue and subscription growth. Satisfying Audiences Blog | 29 August 2022 By Matt Lindsay, President, and Arvid … Read more