By Linda Ruth on September 07, 2022 Publishers Pandemic Roundtable – The Data is in: The Industry Will Be All Right A couple of weeks ago, Joe Berger, Samir Husni, … Read more
News Type: Featured
September 6, 2022 Mather Economics, LLC 1215 Hightower Trail, Building A-100 Atlanta, GA 30350 USA +1 770 993 4111 info@mathereconomics.com FOR IMMEDIATE RELEASE Mather Expands Global Footprint with New Office … Read more
By WINE INDUSTRY NETWORK Editor | August 26, 2022 The August 24 Wine Industry Sales Symposium consisted of four sessions covering the value of DTC and sales data in boosting sales, … Read more
SUMMARY: These three use cases are driven by data science and have impacted significant bottom-line revenue and subscription growth. 3 data science use cases demonstrate news publisher monetization options Satisfying Audiences … Read more
SUMMARY: Benchmark research from North American news media companies indicates acquisition of digital products is likely to remain at current levels without a significant news event occurring to increase traffic. Satisfying … Read more
Data Uncorked July Edition July 27, 2022 | 2-min read A Note from Bob Terzotis: Data-Driven Wine Pricing Strategy Stop throwing darts at a dart board. You should know what’s … Read more
MATHER: NEWS & INSIGHTS ATLANTA, GA | July 05, 2022— Mather Economics is pleased to announce Malcolm Netburn to join its Advisory Board to help expand magazine and non-profit verticals … Read more
MATHER: EMPLOYEE SPOTLIGHT June 1, 2022 Our Employee Spotlights showcase some of our most talented and trusted team members. Our job is to provide you with the best data-driven analytics … Read more
Mather Economics | Insights May 17, 2022 Stop counting page views and focus on what really matters. REVENUE! For those that missed last month’s Mather Economics’ Optimize + Monetize Your … Read more
These levers, relationships impact the lifetime value North Star SUMMARY: Media decision-makers should quantify monthly start volume based on paywall settings, price elasticity, and churn. By Nick Truitt, Arvid Tchivzhel … Read more
