May 2021 By Nathan Hart, Senior Consultant DOWNLOAD CONTENT Metrics that Matter: Quantifying the Right KPIs to Measure Campaign Effectiveness Wineries leverage marketing campaigns to help retain current club members … Read more
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Frequently Asked Questions A guide for clients using Mather Pricing Reports How can I toggle markets? On the cover page, there is a drop-down menu that will allow you to … Read more
Posted Tuesday, May 11, 2021 11:03 am Rob Williams | MediaPost READ MORE Digital-only subscriptions to local newspapers will overtake print subscriptions by 2027 at the latest as reading habits continue to shift to … Read more
Presented by: Matthew Lulay, Managing Director – Consulting Services Bob Terzotis, Executive Vice President REGISTER Wineries have a wealth of customer data to help them make stronger decisions on wine … Read more
Mather Economics May 5, 2021 Subscriber Benchmarking Report Release Unprecedented data set, valuable reference for the American Newspaper industry Matt Lindsay, President of Mather Economics Last month, Mather Economics … Read more
Learn how Mather Economics is partnering with wineries around the country to take DtC to the next level by applying actionable analytics to the data wineries already own. Join Mather … Read more
By Matt Lindsay and Matthew Lulay | 12 April 2021 INMA Satisfying Audiences Blog Subscription yield management, which includes pricing strategy as well as tactics related to audience revenue growth, … Read more
April 2021 By Nathan Hart, Consultant and Matthew Lulay, Managing Director Download the white paper The U.S. wine industry enjoyed a 27% increase of direct-to-consumer shipments in 2020 compared with … Read more
Understanding Your Digital Readers: Medill & Mather Present the Subscriber Engagement Index VIEW WEBINAR RECORDING Learn more about Medill’s Subscriber Engagement Index. Panelists at this event are: Matt Lindsay, … Read more
February 18, 2021 Read full article HERE Meet Mather Economics, a global leader in subscription management and customer data analytics. Providing turnkey analytics services that solve complex problems for their clients … Read more