Mather Insights and News
 
Audience Analytics Bob Terzotis Content Analytics Customer Lifetime Value Dustin Tetley Featured Healthcare Matt Lindsay Matthew Lulay Presentation Subscription Pricing Strategy
Subscriber Benchmarking Report Release
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Audience Analytics Customer Acquisition Customer Lifetime Value Featured Matt Lindsay Newsletter Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Media Reader Revenue Master Class Series
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Blogs Featured Madelin Zwingelberg Market Based Pricing Strategy Matthew Lulay Presentation Publication Revenue / Demand Forecasting Subscription Pricing Strategy
Evaluating and Evolving Print Frequency
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Case Study Madelin Zwingelberg Matt Lindsay Matthew Lulay Presentation
Pandemic Prompts Evaluation of Print Delivery Days – America’s Newspapers Webinar
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Bob Terzotis Featured HVAC Matt Lindsay Presentation
HVAC Webinar - Improving Profitability for Contractors
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Arvid Tchivzhel Blogs Content Analytics Dustin Tetley Featured Matt Lindsay Matthew Lulay Presentation Publication Uncategorized
COVID-19: Insights and Recommendations for Growing Subscription Revenue and Customer Lifetime Value
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Customer Lifetime Value Dustin Tetley Market Based Pricing Strategy Matt Lindsay Matthew Lulay Presentation
Subscriber Price Optimization - Intelligent Pricing
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Arvid Tchivzhel Audience Analytics Customer Acquisition Presentation
Finding Stability During Times of Crisis and Risk
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Audience Analytics Customer Acquisition Presentation
Digital Subscription Benchmarks, Best Practices During COVID-19 Pandemic
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Audience Analytics Content Analytics Customer Acquisition Intelligent Paywall Presentation
Mather Economics Digital Use-Cases
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Presentation
Mather Economics - Company Overview
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Arvid Tchivzhel Audience Analytics Bob Terzotis Churn Modeling Content Analytics Customer Acquisition Customer Lifetime Value Dustin Tetley Featured Intelligent Paywall Inventory Optimization Market Based Pricing Strategy Matt Lindsay Presentation Revenue / Demand Forecasting Subscription Pricing Strategy
Mather Economics Company Brochure
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Intelligent Paywall Presentation
Intelligent Paywall™ Case Study
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Audience Analytics Content Analytics Intelligent Paywall Presentation
How does Listener Compare to other Analytic Platforms?
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Customer Acquisition Intelligent Paywall Presentation
What's your digital ROI? Is a paywall right for you?
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Presentation
Mather Economics - Digital Audience & Content Strategy - Presentation
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Dallas Morning News - Presentation
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Inland Press Association - Presentation
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Boston Globe Media - Presentation
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Dev/Con Detect - Presentation
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Univ. of Oxford/Harvard Business School - Presentation
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Marketing G2 & Philadelphia Media Network - Presentation
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Mather Economics - Churn Modeling - Presentation
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Fairfax Media NZ - Presentation
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Mather Economics - Customer Service Audit - Presentation
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Mather Economics - Digital Revenue Optimization - Presentation
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INWEGO - Presentation
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PubWise - Presentation
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Mather Economics - metricsXchange - Presentation
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INMA Presentation
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Vindicia Presentation
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2016 Mather Symposium - NRC Presentation
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Digital Who Presentation
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Mather - New Media ROI Presentation
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FTI Consulting Presentation
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McClatchy Presentation
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2016 Mather Symposium - Listener in Action Presentation
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Oahu Publications, Inc. Presentation
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Newsday Presentation
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Customer Lifetime Value: What is Your Relationship Really Worth?
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2014 Mather Symposium "Leveraging Technology in Budgeting & Forecasting Subscriber Revenue"
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Mather Process
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Presentation Publication
2014 Mather Symposium "CLV: What is your relationship worth?"
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Creating Audience Loyalty
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Simple Strategies to a Powerful Loyalty Solution You Can Monetize
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Programmatic Advertising: Separating the Facts and Fiction
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Presentation
New Revenue Ideas-Why Events Make Sense
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New Revenue Ideas-Innovation
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New Revenue Ideas-Smartphone Marketing
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Benchmarking the New Business Model: Focus on Audience and New Revenue
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Revitalizing a Signature Benchmarking Service
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Understanding Customer Behavior and Demographic Data Key to Driving DIgital Strategies
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New Revenue Ideas-Specialty Content
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Presentation
Opening Session
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New Trends in Leveraging Customer Data to Drive Business Strategies
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